Should You Mix Business and Politics?

You may want to get on a soapbox for your favorite politician this fall, but remember that you risk alienating half of your customers in the process.
Should You Mix Business and Politics?
Jim Kneiszel

The presidential election is coming up and we’ve been bombarded with advertising either praising or lambasting the candidates for many months. As politics dominate the world we live in, it seems like everyone has an opinion and wants to share it. The rancorous debate that erupts...

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