As I talk to PROs throughout the year, they voice a common message about breaking through a jumble of competitors without lowering prices. “We sell on great customer service” is a frequent response. At some point in the customer relationship, business retention relies more on...
Provide Great Service, but Then Get the Customer to Talk About It
Put the loyalty of your best customers to work by developing a growing list of five-star reviews where other folks will see them and hire you, too
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