A New Way of Marketing Can Boost Customer Referrals

Word-of-mouth referrals are becoming social-media referrals and your advertising should change accordingly
A New Way of Marketing Can Boost Customer Referrals

Direct mail. Yellow Pages. Recognize these terms? Those methods of advertising a business and gaining customer referrals are all but dinosaurs in today’s media-savvy world.

Now social media outlets — Facebook, Twitter, Instagram, LinkedIn and more — are the go-to channels for...

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