Marketing Savvy Doubles Portable Restroom Business

Thanks to two acquisitions, Arkansas Portable Toilets achieved a dramatic increase in revenue since co-owner Scott Thone established the company in 2000. But with the second acquisition, he gained something just as valuable as financial growth: marketing savvy, courtesy of his partner, Bubba Wood, now the company’s vice president.In 2004, Arkansas Portable Toilets bought a portable restroom company in Little Rock. The company owned about 500 restrooms and had well-established connections with area contractors.“We doubled our business overnight,” says Thone. “Plus, the company was located inside our business footprint, so we achieved a lot of efficiencies by eliminating route duplications