Marketing Savvy Doubles Portable Restroom Business

Has your portable toilet business become stagnant? Take a page out of Scott Thone’s branding diary.
Marketing Savvy Doubles Portable Restroom Business
A memorable marketing effort doesn’t leave out bold truck graphics and quality equipment for Arkansas Portable Toilets in Little Rock, Ark. Partners Bubba Wood, left, and Scott Thone drive home a message of professionalism with their service rigs, including this new Hino truck built out by Best Enterprises. (Photos by Stephen Thornton)

Thanks to two acquisitions, Arkansas Portable Toilets achieved a dramatic increase in revenue since co-owner Scott Thone established the company in 2000. But with the second acquisition, he gained something just as valuable as financial growth: marketing savvy, courtesy of his...

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