Make Sure You’re Not Wasting Your Business Marketing Dollars

Eliminating wasteful, unwise marketing spending is key to helping prevent decreased leads and sales

Make Sure You’re Not Wasting Your Business Marketing Dollars

There are countless ways you could be wasting your marketing dollars. As John Wanamaker, known for his successful use of advertising, once said, “Half the money I spend on advertising is wasted; the trouble is I don't know which half.”

Marketing and advertising will...

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