When the leads are hot and the phone’s ringing off the hook, it’s easy to get greedy and want to keep the...
Internet Marketing Articles
Online Exclusives
A Beginner’s Guide to Video Marketing
Video marketing has been one of the most daunting (in my own head) challenges I’ve faced as a marketing professional. Some things...
Online Exclusives
A Free Marketing Opportunity You Might Be Missing
Over the years, deciding where to spend your marketing dollars has become harder and harder. There are so many ways to reach...
Blogs
Year-Round Marketing Will Pay Off in 2018
Why should you be thinking about the slow season now while being bombarded with work? You have profit in hand, so forget the...
Blogs
Search Engine Optimization: Better Branding, More Leads and Long-Term Returns
Earlier this year, I had the privilege of hosting a seminar called “Know Your Role in SEO” (search engine optimization) at the...
Online Exclusives
3 Reasons Your Portable Restroom Business Needs a Blog
As you may have noticed, more and more businesses have started their own blogs. Financial planners have them. Doctors and dentists have...
Blogs
How to Use Social Media to Gain New Business
When you’re thinking about how to market your small business, you may first think about traditional media sources like print, radio ads...
Online Exclusives
5 Rules for Writing Content on Your Business Website
When potential customers are trying to find a portable sanitation company, they most likely are searching online. They’ll go straight to your...
Online Exclusives
Take Control of Your Advertising Spending
When it comes to marketing, more isn’t always better. There are so many viable options out there today and it’s easy to...
Online Exclusives
A Quick Guide to Facebook Advertising
Facebook’s platform is always expanding — and the options it provides are always in flux — so it can be hard for...
Online Exclusives
Changes to Google Search Results Create Opportunity for Your Business
You don’t have to be a marketer or even especially tech savvy to understand the importance of Google’s search engine results pages...
Online Exclusives
Targeting Your Potential Customer Base With Google AdWords
The Internet affords small-business owners countless opportunities to market their products and services. This is a blessing and a bit of a...
Online Exclusives
Why Content Marketing Matters
You’ve probably heard of content marketing by now and you’ve certainly seen it in action. If you follow any companies or brands...
Online Exclusives
A New Way of Marketing Can Boost Customer Referrals
Direct mail. Yellow Pages. Recognize these terms? Those methods of advertising a business and gaining customer referrals are all but dinosaurs in...




















