AAA, Hertz Team Up to Reduce Distracted Driving

Distracted Driving Awareness Month is a reminder to PROs to drive safely 

AAA, Hertz Team Up to Reduce Distracted Driving

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Despite multiple warnings and statistics sent out by traffic safety organizations every year, studies continue to show that distracted driving remains prevalent among drivers of all ages.

As part of Distracted Driving Awareness Month in April, AAA – The Auto Club Group and Auto Club Group Traffic Safety Foundation are partnering with The Hertz Corp. on a campaign that encourages motorists to evaluate their driving habits and take a pledge to stay focused on the road, avoid cellphone use and minimize other distractions.

“Too many drivers use their phones while behind the wheel,” says Amy Stracke, managing director of traffic safety advocacy for AAA – The Auto Club Group and executive director of the Auto Club Group Traffic Safety Foundation. “Our hope is that by taking the pledge to drive safely, people will be more committed to staying focused on the road, knowing how easy it is for distracted driving to become a dangerous habit.”

According to the National Highway Traffic Safety Administration, distracted driving resulted in 3,450 deaths in 2016, with nearly one-tenth of fatal crashes reported involving distractions.

The AAA/Hertz campaign will include the online pledge at www.aaa.com, safety messages at participating Hertz rental car locations, social media campaigns and more. AAA is celebrating 40 years of partnering with Hertz — offering exclusive discounts and benefits to AAA members — and has been working to educate the public on the risks of distracted driving since the 1980s. AAA members who take the pledge will receive additional savings on their Hertz rental car. 

“Through our partnership with Hertz, we can reach additional motorists with information to help save lives,” says Nick Jarmusz, Wisconsin director of public affairs for AAA. “Distractions come in many forms beyond the use of a cellphone, such as interacting with passengers, eating or drinking, reaching for things in the back seat and programming your GPS while driving.”

“We’re proud to partner with AAA on this important campaign,” says Bob Stuart, Hertz executive vice president of global sales. “Working together, we hope not only to educate people about the risks of distracted driving, but to make our roads safer by getting motorists to avoid distractions.”

AAA recommends the following tips for avoiding distractions while driving:

  1. Make a commitment to safe driving. By taking the pledge at www.aaa.com, drivers have the opportunity to commit to safe practices before getting on the road.
  2. Minimize cellphone use. Use message-taking functions and return calls when you are stopped and off the road.
  3. Familiarize yourself with the vehicle’s controls before you hit the road.
  4. If you have passengers, enlist their help so you can focus on driving.
  5. Prior to departure, secure mobile devices and any objects that may move and distract you while driving. 

For more information and additional distracted driving resources, visit www.aaa.com.

About Hertz: 
The Hertz Corp., a subsidiary of Hertz Global Holdings Inc., operates the Hertz, Dollar Thrifty and Firefly vehicle rental brands in approximately 10,200 corporate and franchisee locations throughout North America, Europe, the Caribbean, Latin America, Africa, the Middle East, Asia, Australia and New Zealand. The Hertz Corp. is one of the largest worldwide airport general-use vehicle rental companies, and the Hertz brand is one of the most recognized in the world. For more information about The Hertz Corp., visit: www.aaa.com/hertz.

About Auto Club Group Traffic Safety Foundation
: Established by AAA in 2010, Auto Club Group Traffic Safety Foundation Inc. is a 501(c)(3) nonprofit organization and public charity dedicated to producing a significant and continuous reduction in traffic crashes, injuries and deaths in the communities targeted by its efforts. Visit www.aaa.com/foundation for more information. 

About The Auto Club Group: 
The Auto Club Group is the second largest AAA club in North America. The Auto Club Group belongs to the national AAA federation with more than 58 million members in the U.S. and Canada and whose mission includes protecting and advancing freedom of mobility and improving traffic safety. Learn more at www.aaa.com/mobile.



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