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JOTS Rentals in Longview, Texas, assembles a restroom Christmas tree complete with twinkling strands of lights and a jolly old elf dressed in red peeking out of the top unit. (Photo by Andrew Fields)
Looking to increase your rates of customer satisfaction and retention? Ultimately, building a loyal customer base isn’t rocket science. Provide a quality service, ensure decent value, be transparent in your pricing and, of course, let your customers know how much you appreciate them. This sense of gratitude is the secret sauce that distinguishes truly excellent companies. As it just so happens, the holiday season is an ideal time to make your appreciation known.Consider a few tried-and-true suggestions to express customer appreciation, and to improve your customer retention rates, throughout this final stretch of the year.Proven strategies to show customer appreciation1.
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