!['Thinking Like a Customer,' User-Friendly Online Tools Sets SOS Toilets Apart](https://cole-promonthly.imgix.net/https%3A%2F%2Fwww.promonthly.com%2Fuploads%2Fimages%2Fsos-1054814.jpg?crop=focalpoint&fit=crop&fp-x=0.42&fp-y=0.355&h=620&ixlib=php-1.1.0&q=75&w=1024&s=0743a7ee8773fd4eb7d34dbdc1e4522e)
SOS co-owner Yaniv Gohar, shown in the company yard. A Satellite Suites restroom trailer is seen in the background.
Monika Hederova and Yaniv Gohar founded SOS Toilets in Richmond, California in 2021. The business offers 1,200 portable restrooms and 13 luxury restroom trailers in the San Francisco Bay area. Instead of relying on the traditional equipment quote model, Gohar says he wanted to try...