While our companies benefit tremendously from online and computer technology, we cannot overlook face-to-face interaction as another key component of a PRO’s success.
Question: Our company invests a considerable amount of time, effort and expense in technological tools to promote our business. We work hard to maintain our website, produce a quarterly email newsletter and use search engine optimization to increase visibility in online searches by potential customers. What are some suggestions to increase our personal interactions with the general public?Answer: Face-to-face interaction remains a vital element of success in our industry, particularly in the areas of customer sales and company












