In a competitive market, it might take an extra punch of color, a different shape or maybe an advertising wrap for a...
Entries Tagged Marketing
Online Exclusives
How To Stay on Top of Your Company’s Online Reputation
What do people really think of your business? There was a time when gauging word-of-mouth buzz and general public perception might have...
Online Exclusives
Why Social Media Marketing Matters to Your Business: Tips & Tricks
If you are like most business owners, your email inbox is probably barraged daily with invites for pricey social media marketing seminars...
Blogs
Spending $1,000 on a portable restroom cozy?
The concept of San Francisco’s Painted Ladies is being taken to a whole new level as a way to conceal street-side portable...
Blogs
Celebrity sighting in the world of portable sanitation
Fox News has reported that actress, model and former professional wrestler Stacy Keibler has moved along from being George Clooney’s girlfriend to...
Editorial
Portable Toilet Operator Puts Unique Spin on Cliché Concept of ‘Good Service’
In an industry where conformity is common, Nita Bailey wants to stand out like a color picture in a black-and-white photo exhibit....
Editorial
The Era of the Customer: Prospecting and Networking in Today’s Business World
The first Back at the Office column I wrote many years ago was about prospecting for new business. I recently reread that...
Online Exclusives
4th of July Portable Toilet Preparation
The Fourth of July weekend is often the first really busy weekend in the portable sanitation business calendar. Fireworks shows, parades and...
Online Exclusives
11 Management Tips to Increase Employee Performance
Many business owners and managers wonder how to keep employees motivated. They say, “I want employees excited to come to work; we...
Blogs
5 things to put on the side of your vacuum truck tank
Summer is in full swing now, and your vacuum trucks are on the road from sunup to sundown servicing units. The side...
Online Exclusives
How To Land Government Contracts for Portable Restroom Operators
Depending on geographic location (and seasonal climate changes), portable restroom operators can face alternately very busy and very slow times. Some operators...
Online Exclusives
How To Market Emergency Portable Sanitation Services
It doesn’t matter what type of business you’re in; people will call you with problems, looking for solutions. Your top marketing person...
Blogs
Have you been taking on work as a subcontractor?
I recently ran a Google search for portable restroom companies in my area to see which of the local contractors would pop...
Online Exclusives
How To Increase Sales Through Upselling Your Portable Sanitation Business
If you’ve ever placed an order for a hamburger at a fast-food drive-thru window, you were likely asked, “Would you like fries...















