Marketing Articles

Sometimes all it takes is a simple, inexpensive, tried-and-true postcard to grab a potential customer’s attention

Word-of-mouth referrals are becoming social-media referrals and your advertising should change accordingly

Delegating social media responsibilities means you don't miss out on opportunities for a quality post

Providing a variety of services is good for business and your customers

A Royal Flush uses a follow-up system to get repeat business from the previous year’s short-term rental customers

Are you advertising as effectively as you could be? Learn how to avoid these advertising blunders.

If you’re haphazardly dishing out price breaks, it’s time to slow your roll. Good service isn’t cheap and cheap service isn’t good

Before, during and after the show, use social media and your company website to promote your business

If you want to stay competitive in 2015, you need to ensure your business is waiting for customers on the list of local Google search results

Don’t let winter woes get the best of you. Stay busy when the seasonal slowdown hits.

Savvy customers won’t fall for your old-school advertising tactics. It’s time to embrace change.

Don't squander valuable time on unproductive efforts. Here are 8 simple ways to promote the portable sanitation industry and advance your business.

It’s not too late for early registration for the Pumper & Cleaner Profit Series

Will your event customers pay a little extra for added convenience or a more satisfying user experience?