We all know the importance of generating new leads and bringing in more business. After all, more customers mean more money. But have you considered how much money you’re losing out on by not following up with unclosed leads and sent estimates?
Many of us are so focused on new calls, new leads, taking care of current restroom accounts, and getting routes serviced that we forget or don’t take the time to follow up on estimates. That is, until business slows down. Then we start digging through those old emails and old quotes to see who might be willing and ready
