Building a successful company doesn’t have to be overly complicated. For proof, look no further than Arizona Portables, a fairly new Phoenix-based company that has enjoyed solid growth by emphasizing some basic customer service and pricing principles as well as offering customers a complementary product: roll-off containers.
Owner Marc Segel says a Phoenix-area construction boom also has fueled the company’s growth. But overall, providing great service — which tends to minimize price objections and, in turn, allows the company to maximize profit margins — has been a real difference-maker, he says.
“We really sell on our service more than anything,”
